The Market @ 25th Weekly Ads & Flyers

### Inside the The Market @ 25th Weekly Ad: Top Deals and Favorites

The Market @ 25th, located in Richmond’s East End, structures its weekly circular to prioritize affordable access to fresh, nutrient-dense foods in a neighborhood that has historically functioned as a food desert. Shoppers typically find the deepest discounts in the **Fresh Produce** and **Meat/Seafood** departments, which are subsidized to encourage healthy cooking at home.

**Meat Department Markdowns:** The weekly ad consistently features aggressive pricing on staple proteins, specifically family-pack chicken drumsticks, thighs, and ground beef. Because the store focuses on community-centric meal planning, shoppers frequently see "buy-one-get-one" (BOGO) or deep-cut price-per-pound deals on pork chops and seasonal roasts.

**Produce Rotation:** The flyer prioritizes seasonal fruits and vegetables, often marking down bulk bags of apples, citrus, and leafy greens. These deals are designed to compete directly with national chain pricing to ensure produce remains the most affordable option in the basket.

**Customer Favorites:** Regular shoppers highly anticipate the weekly "Manager’s Specials" found in the flyer, which often include deep discounts on pantry staples like canned beans, rice, and pasta—essential items for the local demographic. Additionally, the ad frequently highlights deals on "Quick-Fix" frozen meals, which are a top-selling category for time-strapped families.

### The The Market @ 25th Difference and Exclusive Products

The Market @ 25th distinguishes itself through its mission-driven business model, which combines a full-service grocery experience with community health initiatives, such as on-site nutrition counseling and cooking demonstrations. Unlike standard supermarkets, it operates as a community-owned anchor institution, prioritizing local sourcing and accessibility over high-margin luxury goods.

**Private-Label Brands:**

The Market @ 25th utilizes the **Piggly Wiggly** supply chain for much of its inventory, meaning shoppers have access to the **Piggly Wiggly** private label, as well as the **Best Choice** and **Clearly Organic** lines. These brands offer significant cost savings compared to national name brands while maintaining comparable quality standards for pantry staples, dairy, and household goods.

**Exclusive Products and Local Favorites:**

**Richmond-Sourced Baked Goods:** The store features an exclusive partnership with local Richmond bakeries, offering fresh-baked rolls and specialty breads that are delivered daily. These items are highly rated because they bypass the preservatives found in commercial bread aisle products and provide a "fresh-from-the-oven" quality that is unavailable at nearby big-box retailers.

**The "25th Street" Custom Meat Blends:** The on-site butcher shop prepares custom-ground meat blends that are not available in pre-packaged form at other supermarkets. Regular customers specifically visit the store for these blends because they are processed on-site without the fillers or high-fat ratios found in mass-market supermarket ground beef.

**Local "Market-Made" Prepared Sides:** The store’s deli counter prepares exclusive, house-made sides—such as seasonal collard greens and macaroni and cheese—using traditional regional recipes. These items are highly anticipated by regular customers because they provide a home-cooked taste for large family gatherings, saving shoppers hours of prep time while supporting the store’s internal culinary team.